The APAC Marketing team at MSCI is responsible for developing and executing strategic marketing initiatives designed to accelerate MSCI’s ambitious growth objectives in APAC. MSCI’s global marketing organization is dynamic and fast-growing, committed to effectively communicating our innovative solutions to institutional investors, asset managers, pension funds, private equity firms, wealth managers, and financial intermediaries to help them make more informed investment decisions.

This critical marketing role will have a strategic emphasis on driving growth within the Private Assets business in APAC, collaborating closely with the APAC marketing team, Global Private Assets marketing team, and marketing centers of excellence.

• Collaborate with global and regional stakeholders to tailor global Private Assets brand building and marketing strategies for the APAC region, aligning closely with the strategic priorities and commercial objectives of the business.
• Develop and execute comprehensive go-to-market strategies to drive awareness, demand generation, and market adoption of MSCI’s Private Assets offerings in APAC.
• Lead integrated marketing campaigns that highlight MSCI’s value proposition, targeting key client segments such as asset managers, institutional investors, consultants, wealth management platforms, and private equity general partners.
• Partner closely with product management, coverage, and research teams to develop impactful, relevant content and messaging that resonates with regional market dynamics and client needs. This includes repurposing or regionalizing global content to ensure alignment with APAC market requirements, incorporating APAC-specific data, insights, and takeaways as appropriate.
• Actively coordinate with MSCI’s marketing centers of excellence teams to leverage specialized expertise and optimize multi-channel marketing efforts including digital marketing, events, webinars, thought leadership, and PR activities specific to the private assets landscape.
• Deliver data-driven marketing insights and campaign analytics, ensuring continuous refinement and optimization of marketing initiatives.
• Build and nurture relationships with key external partners, industry associations, and vendors to amplify MSCI’s brand and thought leadership in the APAC Private Assets market.

Own and effectively manage the allocated marketing budget, providing regular reporting on ROI and campaign effectiveness.

• Bachelor’s degree (Master’s preferred) in Marketing, Finance, Business, or a related field.
• 8+ years of proven experience in product marketing within financial services, with a strong preference for expertise in private markets, alternative assets, or asset management.
• Demonstrable understanding of the private assets landscape, including private equity, private debt, real estate, infrastructure, and related alternative asset classes.
• Proven track record of leading and delivering successful integrated marketing campaigns.
• Exceptional organizational and project management skills, able to manage multiple priorities effectively in a dynamic, fast-paced environment.
• Strong interpersonal and communication skills, with demonstrated ability to effectively collaborate across global teams, cultures, and time zones.
• Strategic mindset with a robust analytical capability, adept at leveraging data-driven insights to inform decisions.
• Familiarity with regional regulatory requirements affecting financial services marketing in APAC.
• Fluent in English, with proficiency in an additional APAC language such as Japanese or Chinese considered a plus.
• Passionate about diversity, inclusion, and fostering a collaborative team culture.

What we offer you

• Transparent compensation schemes and comprehensive employee benefits, tailored to your location, ensuring your financial security, health, and overall wellbeing.

• Flexible working arrangements, advanced technology, and collaborative workspaces.

• A culture of high performance and innovation where we experiment with new ideas and take responsibility for achieving results.

• A global network of talented colleagues, who inspire, support, and share their expertise to innovate and deliver for our clients.

• Global Orientation program to kickstart your journey, followed by access to our Learning@MSCI platform, LinkedIn Learning Pro and tailored learning opportunities for ongoing skills development.

• Multi-directional career paths that offer professional growth and development through new challenges, internal mobility and expanded roles.

• We actively nurture an environment that builds a sense of inclusion belonging and connection, including eight Employee Resource Groups. All Abilities, Asian Support Network, Black Leadership Network, Climate Action Network, Hola! MSCI, Pride & Allies, Women in Tech, and Women’s Leadership Forum.

At MSCI we are passionate about what we do, and we are inspired by our purpose – to power better investment decisions. You’ll be part of an industry-leading network of creative, curious, and entrepreneurial pioneers. This is a space where you can challenge yourself, set new standards and perform beyond expectations for yourself, our clients, and our industry.

MSCI is a leading provider of critical decision support tools and services for the global investment community. With over 50 years of expertise in research, data, and technology, we power better investment decisions by enabling clients to understand and analyze key drivers of risk and return and confidently build more effective portfolios. We create industry-leading research-enhanced solutions that clients use to gain insight into and improve transparency across the investment process.

MSCI Inc. is an equal opportunity employer. It is the policy of the firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, gender, gender identity, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy (including unlawful discrimination on the basis of a legally protected parental leave), veteran status, or any other characteristic protected by law. MSCI is also committed to working with and providing reasonable accommodations to individuals with disabilities. If you are an individual with a disability and would like to request a reasonable accommodation for any part of the application process, please email Disability.Assistance@msci.com and indicate the specifics of the assistance needed. Please note, this e-mail is intended only for individuals who are requesting a reasonable workplace accommodation; it is not intended for other inquiries.

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